John Ulrich 2017 AMA Dud Perkins Lifetime Achievement Award
In addition to his many years of service as an AMA board member, Ulrich has dedicated his life to road racing. He first competed in 1973 and has won races in five decades, including the 1983 and 1984 WERA National Endurance Championships and the 1996 WERA National Challenge Series 125cc Grand Prix Championship.
Ulrich also co-founded Team Hammer in 1980. Team Hammer has won numerous amateur and professional championships to become one of the most successful road racing teams in the United States.
In addition, Ulrich is the founder and publisher of Roadracing World magazine and the Roadracing World Action Fund, a nonprofit that advocates and promotes the use of soft barriers to prevent racetrack injuries and provides education on the value of adequate pre-race practice, rider training, and proper racetrack preparation.